There are many reasons to tune into the Superbowl every year. The game is one of the most anticipated sporting events of the year and everyone seems to be on top of their game. That includes the performers who are chosen to put on the half-time show. Sometimes, those performers will continue to do awesome things, even after they leave the stadium.
It was thought that Maroon 5 would recreate one of the most epic Superbowl performances ever seen, the ‘Sweet Victory’ song by Spongebob Squarepants. It didn’t materialize but they did take things up another notch with a special surprise.
The fee for performing at halftime is $500,000. Rather than putting it in their pocket, they decided to donate the entire fee to the Big Brothers Big Sisters of America charity.
Adam Levine from Maroon 5 gave an interview in which he said: “Playing the Super Bowl has been a dream of our band for a long time.”
“We thank the NFL for the opportunity and also to them, along with Interscope Records, for making this donation to Big Brothers Big Sisters, which will have a major impact for children across the country.”
Their charity of choice, Big Brothers Big Sisters of America helps children to build a future by realizing their true potential.
Pam Iorio, the non-profit’s President and CEO, told E!: “We believe that all of our nation’s youth need someone who believes in their potential, and we are so honored that the NFL, Interscope Records, and Maroon 5 are supporting Big Brothers Big Sisters of America in our important mission.”
Maroon 5 performed along with Big Boi and Travis Scott for the big game, held at the Mercedes-Benz Stadium in Atlanta, Georgia. It was also sparked by an online petition that received well over 1 million votes.
— Jamal N. Williams (@JWilliamsWDEF) January 31, 2019
The online petition through change.org was initiated because of the death of the creator of SpongeBob, Stephen Hillenburg. The petition was entitled: “Have ‘Sweet Victory’ Performed at the Super Bowl”.
In case you didn’t know, ‘Sweet Victory’ is a song from a 2001 SpongeBob episode that was performed during the ‘Bubble Bowl’.
Adam Taylor, the APM’s president said: “We are truly thrilled that ‘Sweet Victory,’ a production music song, has crossed over into the mainstream of America’s consciousness, and has become an iconic, ‘Can-Do,’ rock anthem, thanks to the remarkable creativity of the late Stephen Hillenburg and composers David Glen Eisley and Bob Kulick.”
Unfortunately, the song didn’t exactly materialize during the bowl but Maroon 5 did step up to the plate with their charity.